Webglobe is a leading digital service provider in the region, serving 120,000+ customers and scaling fast. We’re looking for a Marketing Manager with deep curiosity for automation, CRM, and data-driven growth, who knows how to turn ideas into repeatable, high-performance acquisition and retention systems.
This role goes beyond launching campaigns; you’ll help engineer the marketing stack that fuels revenue. From Hubspot automation workflows and lifecycle journeys, to lead scoring models, multi-channel automation, and RevOps collaboration you’ll operate where creativity meets data, and where growth becomes measurable.
If you’re excited by building scalable operations for a challenger brand becoming a market leader, this is your chance.
Key responsibilities
- Build and optimize automation workflows (lead nurturing, onboarding, re-engagement, upsell)
- Develop lead scoring models to improve Sales alignment and prioritize intent audiences
- Support RevOps processes (data quality, lifecycle stage definitions, funnel health, routing rules).
- Improve customer journey touchpoints through triggered emails, behavioural nudges, and personalized flows
- Work with Product and Sales to ensure CRM workflows reflect accurate offers, lifecycle stages, and business rules
- Effectively communicate upcoming changes and activities to key company stakeholders
- Co-create and execute multi-channel marketing plans by segment and product line
- Own performance for assigned campaigns, including planning, execution, reporting, and P&L
- Analyze funnel data, attribution insights, and cohort metrics to optimize performance
- Create briefs, coordinate execution, and ensure campaigns launch at quality
- Manage the marketing calendar (promotions, product launches, brand campaigns)
- Identify growth opportunities and emerging trends across acquisition, retention, and automation
Desired qualifications and experience
- 5+ years of experience in digital/integrated marketing, preferably in tech / data-driven industries
- Hands-on experience with CRM and automation platforms (HubSpot, MailKit, or similar tools).
- Solid understanding of lead scoring, lifecycle stages, nurturing flows, segmentation, and customer journeys
- Comfortable with analytics (GA4, Looker Studio, data dashboards, KPI tracking)
- Ability to structure campaigns, write clear briefs, and align cross-functional teams across Sales, Product, Dev
- Experience with strategy planning, budgeting, calendars, and iterative optimization
- English proficiency and Slovak or Czech native speaker
What you can expect
- A friendly and informal atmosphere in a fast-growing market leader
- Competitive compensation and benefits (incl. Multisport card)
- Laptop and mobile phone
- A great place to learn and boost your career
- Possibility to work remotely or from any of our six offices in Czechia or Slovakia
- Flexible working hours